Delivering big coverage impact, at pace for non-alcoholic drinks brand Three Spirit

The Challenge

Three Spirit Drinks are non-alcoholic botanical elixirs and wines that are defining a new category in the UK following the huge impact euphoric drinks are having in the U.S. In the run up to Christmas 2023, Three Spirit wanted an media relations team who could hit the ground running, ‘get’ the non-alcoholic drinks market and product story, and secure big impact coverage quickly.

The Solution

We set to work on a robust media strategy, focusing on the media Three Spirit wanted to be featured on. With our media contacts at the ready, we secured a clean sweep of standout, well messaged media placements to help drive pre-Xmas sales across drinks reviews, gift guides and drinks trends piece.

The Results


Total reach


Quality feature led pieces


Cost Per Thousand


Acohol-free award

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